Why have a custom built website?
Power
Decide what features you want your website to have, when you want them to exist, at a price you want to pay and have them work just the way you want them or need them to do so.
Flexibility
Develope tools and services of your website that fit into your current business operations, instead of fitting your business into a DIY package or off-the-shelp subscription service that gives you lots of signing and dancing features, many of which you won't use or won't work in a way that you need them to.
Remain On-Brand
If your current business image includes a fancy line or specific shaped flyers and other correspondance, you don't need to loose this on your website. Having on custom-built means we can take your current image and apply it to the web, to retain a corporate feel and identity both virtually and physically.
Control
Not every page of your website will need to be updated regularly, so you can save money and expence by having these pages designed as static pages. You give us the content, we design the page layout and upload for you.
For those pages such as menus, diary dates, promotional offers, testimonials, and lots lots more, we can create dynamic pages whose content is driven by a back-end database. You log into our very own dashboard control panel for your website and update, add, amend, delete, hide or publish content as you see fit.
Comfort Blanket
Ok, so we are not talking your fluffy blanky that you had as a kid, but just like when you wanted to snuggle into something familiar and reassuring, so does having your own web developement team give you that comfort. Bounce ideas off us, ask for our input, see what else you can do with your site and business and all over a nice coffee! You can't do that with a call-centre or DIY packaging.
Gain Time
If you were to do this task for yourself, there would be an element of learning to take place. This takes time and in fairness, would you really be able to make a site of the same standard as someone who has spent 4 years studying the industry at university and with over 10 years experience?
Good Design Is Invisable.
Bad Design Stands Out.
When something does not work the way you expect it, you focus on it, upon doing so you stop thinking about the task that you were trying to impletement.
If however, a website was well designed and let you go straight to the solution you seeked without hinderance. You would remain 100% focused on your task and wouldn't notice the design that allowed you to do this.
This is what you are pay professional developers to acheive for you. To make invisable websites.
After all, do you really want your consumers distracted with how to work your site when their origonal intention was to buy? Probably not.
Establish Good Credability
A website that looks self-made will often be easy to spot by you, your consumers and other stakeholders in your business. It will give the wrong impression to your audience. With all the effort that it takes to drive people to your website and advertise your business is this something you can afford to have happen?
Third-party plugins
An off-the-shelf package or subscription service will often sell you their own versions of extra tools and features of your site that you may need. These again might not be quite what you are looking for.
As a rule, we do not use third-party software to help reduce your costs, however sometimes it is necessary at which point, we both can choose a supplier that best provides the desired solution.
For Example:
You might want your website to include a postcode and address look-up service. Its a very common request, however, for us to design this tool for you, and register every house and uk postcode in the country for this feature to work, would take us months - could you afford this? So for a very small fee each month/year you can have us incorporate another companies solution to this functionality on your site, thus benefit from the feature existing, without paying for it to be specifically built for you. |
